Easy Ways To Do Laptop Data Recovery In Perth

As electronic storage devices get cheaper, we are increasingly becoming dependent on them for data storage. If we hold on to our memory cards and flash drives for too long without transferring the files to a secondary storage device we might accidentally erase them or the devices might get corrupted. Also our laptop might start malfunctioning due to a logical damage to the operating system and the data in its hard disk becomes inaccessible to us. Don’t panic! Here we are going to discuss about easy ways to do laptop data recovery in Perth.

Data recovery is the process of retrieving impassable data from damaged or debased secondary storage devices and removable files that cannot accessed in a traditional way. There is USB flash drive data recovery, external or internal hard disk drive data recovery, CDs and DVDs data recovery etc. This scenario evolves when there is an operating system failure, malfunctioning of internal or external storage device and accidental damage or deletion of files. Data corruption occurs due to physical damage to the storage drive or logical damage in the file system which prevents access to the data. Mechanical or physical damage to the storage drive will cause at least some data loss and also logical failure in the drive. If it occurs then users will have to take help from professionals for data recovery.

Usually companies providing data recovery due to physical damage have class 100 dust free room so that it does not get settled on bare disk drives. Logical damage is a software level damage which occurs due to partition errors in the file system or if the data gets overwritten. Generally in case of physical damage, enterprises providing laptop data recovery in Perth, takes care of logical damage before hardware repair and recovery. Repairing physical damage to disk drives and also data recovery from it are costly but there are many companies providing better and cheap deals.

DIY laptop data recovery

For logical damage to storage drive, the data remains intact in the drive but becomes impassable which can be recovered following the steps given below

Step 1: Purchase a hard disk drive enclosure online. Make sure that you purchase an enclosure according to the specification of your corrupted laptop. The enclosure turns the corrupted hard disk drive into an external storage device connected using an USB cable.

Step 2: Use a working computer which will be compatible with the operating system of your old laptop. For e.g.: if your damaged laptop is windows, then use a computer having windows operating system. Though Linux can also read data from windows still it’s better to stick to similar operating system.

Step 3: Unscrew your old laptop and locate the hard drive which is of the size of a 3.5 inch floppy drive. You can also look for the location of hard drive of your laptop model online.

Step 4: Connect the disk enclosure’s connector plate with your hard drive connector interface. Insert the disk drive inside the connector and screw it shut for enclosing.

Step 5: The new drive will automatically open on the working computer when it will be connected with the USB cable. A notification will pop up for windows users or an icon appears for Mac users. If it is not recognized, eject it and plug it back to the computer. For non readable hard drives, you will need professional assistance.

Step 6: Once you can open your external drive on the working computer, explore it and restore the files on the working computer or use the computer as a transfer device to transfer the file into another external storage device.

Step 7: After recovery of files from the storage drive, close the window and eject the drive.

Expert Overview Of Selenium Testing Course?

Selenium is not quite recently single device but rather is set of hardware which are utilized as a part of different situations. Lets comprehend about them.
Rundown: The product improvement area generally considers computerized testing to spare the bills of manual testing. In this post, experts will discuss Selenium robotization testing device and its points of interest.
Since the cost of testing is a basic factor for any product advancement extend, organizations have begun offering inclination to open source test computerization instruments as opposed to putting resources into costly business testing apparatuses. Without permitting costs, open source computerization testing devices offer focused components.
These elements are utilized by designers for robotizing the testing of programming applications and online interfaces. Designers can have a whole scope of open source computerization testing apparatuses for a wide range of testing like practical, UAT, Web and execution. Selenium is a free mechanized testing suite and not a solitary instrument.
Each apparatus of the Selenium caters particular testing needs of an organization.
There are four segments in Selenium :
1. Selenium IDE : Selenium IDE is the least complex system in the suite of Selenium and is most straightforward one to learn. It goes about as a Firefox module that software engineers can undoubtedly introduce like another module. Since it is the most straightforward system, it is utilized as a prototyping device. In the event that software engineers need to make more propelled test cases, they can either utilize Selenium RC or Web Driver.
2. Selenium RC : Selenium Remote Control (RC) was the primary mechanized web testing apparatus that let clients apply a programming dialect of their decision. It underpins the accompanying programming dialects Java PHP Python Perl C# Ruby
3. Selenium Grid : Selenium Grid is a server that enables tests to utilize web program cases running on remote machines. With Selenium Grid, one server goes about as the center point. Tests contact the center point to acquire access to program cases. The center point has a rundown of servers that give access to program examples (WebDriver hubs), and gives tests a chance to utilize these occasions. Selenium Grid permits running tests in parallel on numerous machines, and to oversee distinctive program renditions and program setups midway (rather than in every individual test). The capacity to run tests on remote program occurrences is valuable to spread the heap of testing over a few machines, and to run tests in programs running on various stages or working frameworks. The last is especially helpful in situations where not all programs to be utilized for testing can keep running on a similar stage.
4. Web Driver: The Web Driver has demonstrated itself a superior decision than both Selenium IDE and Selenium RC in a few viewpoints. It includes more present day and stable approach in computerizing the program’s activity. It doesn’t rely upon JavaScript for mechanization. Actually, the Web Driver manages the program by specifically interfacing with it. It bolsters programming dialects that are upheld by Selenium RC.
Do you know the people who added to the Selenium Project? At first, Selenium was created by Jason Huggins in 2004. While functioning as a specialist on a web application, he understood the continuous testing necessity.
Since the manual testing was getting to be noticeably wasteful, he built up a JS program “JavaScriptTestRunner” that would consequently control the activities of the program. Discovering this thought supportive to computerize different applications, he made JavaScriptRunner Opensource which was later known as Selenium Core.
Who made significant Selenium apparatuses? Give us a chance to discover Selenium RC or Remote Control device Analyzers utilizing Selenium Core needed to introduce the whole application for testing because of the confinements committed by the inception strategy.
The approach disavows JavaScript Code from getting to components from a space that change from its propelled range. The approach just let randomScript.JS to get to pages inside google.com. It can’t get to pages from different destinations as they are gotten from various spaces.
This framework was at first named as Hosted QA by him and it could catch screenshots of the program in basic stages, and at the same time convey Selenium charges to unmistakable machines. Selenium IDE instrument Selenium IDE was produced by Shinya Kasatani as a Firefox augmentation, which is utilized for computerizing the program by means of an uncommon component of record-and-playback.
He got the possibility of Selenium IDE to upgrade the speed in making experiments. WebDriver device WebDriver was the main cross-stage testing system made by Simon Stewart to control the program from the OS level. Noteworthiness of Selenium Selenium Automation Testing is the best alternative for current days robotized testing. It is increasing more importance and the greater part of the analyzers and organizations incline toward it for mechanizing the

Difference Between Core Java And Advanced Java

“focus java means “stand – alone” java application however moved java infers java application that continue running on servers suggests these are the web application” Java is masterminded in to 3 sorts. J2SE( Java2 Standard Edition), J2EE( Java2 Enterprize Edition), J2ME( Java2 Micro/Mobile Edition). The nuts and bolts of java which oversees oh goodness thoughts and their implementaion in tongue is called focus java and whatever is left of the part is said to be the impelled java. Here we can state J2SE as focus java and the remaining as bleeding edge java; as the standard discharge deals only the client side applications and where as the others deal server side applications. “Focus Java” is used to imply Java SE, the Java Standard Edition and a course of action of related advances, for instance, 1. Java VM 2. CORBA 3. Hotspot VM 4. Instruments API 5. XML et cetera. Also, “Best in class Java” is used to imply Java EE, the Java Enterprise Edition. This could mean: 1. APIs in Java EE 2. Servlet Programming 3. Web Services 4. Java Persistence API What is Java? Where is Java being Used? Earlier java was quite recently used to plan and program small preparing contraptions yet later held onto as one of the stage self-ruling programming vernacular and now according to Sun, 3 billion devices run java. Java is a champion among the most basic programming lingo in the present IT wanders.
1.Web Application Java is used to make server-side web applications. Starting at now, servlet, jsp, struts, jsf et cetera developments are used. 2.Standalone Application It is generally called desktop application or window-based application. An application that we need to present on each machine or server, for instance, media player, antivirus et cetera. AWT and Swing are used as a piece of java for making free applications.
3.Enterprise Application An application that is flowed in nature, for instance, sparing cash applications et cetera. It has the advantage of unusual state security, stack altering and grouping. In java, EJB is used for making try applications.
4.Mobile Application Java is used to make application programming ventures for PDAs. Starting at now Java ME is used for making applications for little contraptions, and besides Java is tweaking lingo for Google Android application headway. Substances about Java Object Oriented In java everything is an Object. Java can be easily reached out since it relies upon the Object show. Platform self-sufficient C and C++ are organize dependence lingos consequently the application programs written in one Operating structure can’t continue running in whatever other Operating system, yet in arrange self-governance tongue like Java application programs written in one Operating structure can prepared to continue running on any Operating structure. Simple Java is planned to be anything besides hard to learn. If you grasp the principal thought of OOP java would be anything besides hard to expert. Secure With Java’s sheltered segment it engages to make contamination free, change free systems. Confirmation strategies rely upon open key encryption. Architectural-unbiased Java compiler creates an outline fair dissent record sort out which makes the amassed code to be executable on various processors, with the closeness Java runtime structure. Portable being outline unprejudiced and having no use subordinate parts of the detail makes Java helpful. Compiler and Java is made in ANSI C with a spotless convenientce restrain which is a POSIX subset. Robust Java endeavors to take out mix-up slanted conditions by emphasizing essentially on collect time goof checking and runtime checking. Multi-hung With Java’s multi-hung segment it is possible to create programs that can do numerous endeavors in the meantime. This arrangement incorporate empowers designers to grow effectively running natural applications. Interpreted Java byte code is made a translation of on

History of Educational Technology

There is no written evidence which can tell us exactly who has coined the phrase educational technology. Different educationists, scientists and philosophers at different time intervals have put forwarded different definitions of Educational Technology. Educational technology is a multifaceted and integrated process involving people, procedure, ideas, devices, and organization, where technology from different fields of science is borrowed as per the need and requirement of education for implementing, evaluating, and managing solutions to those problems involved in all aspects of human learning.

Educational technology, broadly speaking, has passed through five stages.

The first stage of educational technology is coupled with the use of aids like charts, maps, symbols, models, specimens and concrete materials. The term educational technology was used as synonyms to audio-visual aids.

The second stage of educational technology is associated with the ‘electronic revolution’ with the introduction and establishment of sophisticated hardware and software. Use of various audio-visual aids like projector, magic lanterns, tape-recorder, radio and television brought a revolutionary change in the educational scenario. Accordingly, educational technology concept was taken in terms of these sophisticated instruments and equipments for effective presentation of instructional materials.

The third stage of educational technology is linked with the development of mass media which in turn led to ‘communication revolution’ for instructional purposes. Computer-assisted Instruction (CAI) used for education since 1950s also became popular during this era.

The fourth stage of educational technology is discernible by the individualized process of instruction. The invention of programmed learning and programmed instruction provided a new dimension to educational technology. A system of self-learning based on self-instructional materials and teaching machines emerged.

The latest concept of educational technology is influenced by the concept of system engineering or system approach which focuses on language laboratories, teaching machines, programmed instruction, multimedia technologies and the use of the computer in instruction. According to it, educational technology is a systematic way of designing, carrying out and evaluating the total process of teaching and learning in terms of specific objectives based on research.

Educational technology during the Stone Age, the Bronze Age, and the Iron Age
Educational technology, despite the uncertainty of the origin of the term, can be traced back to the time of the three-age system periodization of human prehistory; namely the Stone Age, the Bronze Age, and the Iron Age.

Duringthe Stone Age, ignition of fire by rubbing stones, manufacture of various handmade weapon and utensils from stones and clothing practice were some of the simple technological developments of utmost importance. A fraction of Stone Age people developed ocean-worthy outrigger canoe ship technology to migrate from one place to another across the Ocean, by which they developed their first informal education of knowledge of the ocean currents, weather conditions, sailing practice, astronavigation, and star maps. During the later Stone Age period (Neolithic period),for agricultural practice, polished stone tools were made from a variety of hard rocks largely by digging underground tunnels, which can be considered as the first steps in mining technology. The polished axes were so effective that even after appearance of bronze and iron; people used it for clearing forest and the establishment of crop farming.

Although Stone Age cultures left no written records, but archaeological evidences proved their shift from nomadic life to agricultural settlement. Ancient tools conserved in different museums, cave paintings like Altamira Cave in Spain, and other prehistoric art, such as the Venus of Willendorf, Mother Goddess from Laussel, France etc. are some of the evidences in favour of their cultures.

Neolithic Revolution of Stone Age resulted into the appearance of Bronze Age with development of agriculture, animal domestication, and the adoption of permanent settlements. For these practices Bronze Age people further developed metal smelting, with copper and later bronze, an alloy of tin and copper, being the materials of their choice.

The Iron Age people replaced bronze and developed the knowledge of iron smelting technology to lower the cost of living since iron utensils were stronger and cheaper than bronze equivalents. In many Eurasian cultures, the Iron Age was the last period before the development of written scripts.

Educational technology during the period of Ancient civilizations
According to Paul Saettler, 2004, Educational technology can be traced back to the time when tribal priests systematized bodies of knowledge and ancient cultures invented pictographs or sign writing to record and transmit information. In every stage of human civilization, one can find an instructional technique or set of procedures intended to implement a particular culture which were also supported by number of investigations and evidences. The more advanced the culture, the more complex became the technology of instruction designed to reflect particular ways of individual and social behaviour intended to run an educated society. Over centuries, each significant shift in educational values, goals or objectives led to diverse technologies of instruction.

The greatest advances in technology and engineering came with the rise of the ancient civilizations. These advances stimulated and educated other societies in the world to adopt new ways of living and governance.

The Indus Valley Civilization was an early Bronze Age civilization which was located in the northwestern region of the Indian Subcontinent. The civilization was primarily flourished around the Indus River basin of the Indus and the Punjab region, extending upto the Ghaggar-Hakra River valley and the Ganges-Yamuna Doab, (most of the part is under today’s Pakistan and the western states of modern-day India as well as some part of the civilization extending upto southeastern Afghanistan, and the easternmost part of Balochistan, Iran).

There is a long term controversy to be sure about the language that the Harappan people spoke. It is assumed that their writing was at least seems to be or a pictographic script. The script appears to have had about 400 basic signs, with lots of variations. People write their script with the direction generally from right to left. Most of the writing was found on seals and sealings which were probably used in trade and official & administrative work.

Harappan people had the knowledge of the measuring tools of length, mass, and time. They were the first in the world to develop a system of uniform weights and measures.

In a study carried out by P. N. Rao et al. in 2009, published in Science, computer scientists found that the Indus script’s pattern is closer to that of spoken words, which supported the proposed hypothesis that it codes for an as-yet-unknown language.

According to the Chinese Civilization, some of the major techno-offerings from China include paper, early seismological detectors, toilet paper, matches, iron plough, the multi-tube seed drill, the suspension bridge, the wheelbarrow, the parachute, natural gas as fuel, the magnetic compass, the raised-relief map, the blast furnace, the propeller, the crossbow, the South Pointing Chariot, and gun powder. With the invent of paper they have given their first step towards developments of educational technology by further culturing different handmade products of paper as means of visual aids.

Ancient Egyptian language was at one point one of the longest surviving and used languages in the world. Their script was made up of pictures of the real things like birds, animals, different tools, etc. These pictures are popularly called hieroglyph. Their language was made up of above 500 hieroglyphs which are known as hieroglyphics. On the stone monuments or tombs which were discovered and rescued latter on provides the evidence of existence of many forms of artistic hieroglyphics in ancient Egypt.

Educational technology during Medieval and Modern Period
Paper and the pulp papermaking process which was developed in China during the early 2nd century AD, was carried to the Middle East and was spread to Mediterranean by the Muslim conquests. Evidences support that a paper mill was also established in Sicily in the 12th century. The discovery of spinning wheel increased the productivity of thread making process to a great extent and when Lynn White added the spinning wheel with increasing supply of rags, this led to the production of cheap paper, which was a prime factor in the development of printing technology.

The invention of the printing press was taken place in approximately 1450 AD, by Johannes Gutenburg, a German inventor. The invention of printing press was a prime developmental factor in the history of educational technology to convey the instruction as per the need of the complex and advanced-technology cultured society.

In the pre-industrial phases, while industry was simply the handwork at artisan level, the instructional processes were relied heavily upon simple things like the slate, the horn book, the blackboard, and chalk. It was limited to a single text book with a few illustrations. Educational technology was considered synonymous to simple aids like charts and pictures.

The year 1873 may be considered a landmark in the early history of technology of education or audio-visual education. An exhibition was held in Vienna at international level in which an American school won the admiration of the educators for the exhibition of maps, charts, textbooks and other equipments.

Maria Montessori (1870-1952), internationally renowned child educator and the originator of Montessori Method exerted a dynamic impact on educational technology through her development of graded materials designed to provide for the proper sequencing of subject matter for each individual learner. Modern educational technology suggests many extension of Montessori’s idea of prepared child centered environment.

In1833, Charles Babbage’s design of a general purpose computing device laid the foundation of the modern computer and in 1943, the first computing machine as per hi design was constructed by International Business Machines Corporation in USA. The Computer Assisted instruction (CAI) in which the computer functions essentially as a tutor as well as the Talking Type writer was developed by O.K. Moore in 1966. Since 1974, computers are interestingly used in education in schools, colleges and universities.

In the beginning of the 19th century, there were noteworthy changes in the field of education. British Broadcasting Corporation (BBC), right from its start of school broadcasts in 1920 had maintained rapid pace in making sound contribution to formal education. In the USA, by 1952, 20 states had the provision for educational broadcasting. Parallel to this time about 98% of the schools in United Kingdom were equipped with radios and there were regular daily programmes.

Sidney L. Pressey, a psychologist of Ohio state university developed a self-teaching machine called ‘Drum Tutor’ in 1920. Professor Skinner, however, in his famous article ‘Science of Learning and art of Teaching’ published in 1945 pleaded for the application of the knowledge derived from behavioral psychology to classroom procedures and suggested automated teaching devices as means of doing so.

Although the first practical use of Regular television broadcasts was in Germany in 1929 and in 1936 the Olympic Games in Berlin were broadcasted through television stations in Berlin, Open circuit television began to be used primarily for broadcasting programmes for entertainment in 1950. Since 1960, television is used for educational purposes.

In 1950, Brynmor, in England, used educational technological steps for the first time. It is to be cared that in 1960, as a result of industrial revolution in America and Russia, other countries also started progressing in the filed of educational technology. In this way, the beginning of educational technology took place in 1960 from America and Russia and now it has reached England, Europe and India.

During the time of around 1950s, new technocracy was turning it attraction to educations when there was a steep shortage of teachers in America and therefore an urgent need of educational technology was felt. Dr. Alvin C. Eurich and a little later his associate, Dr. Alexander J. Stoddard introduced mass production technology in America.

Team teaching had its origin in America in the mid of 1950′s and was first started in the year 1955 at Harvard University as a part of internship plan.

In the year 1956, Benjamin Bloom from USA introduced the taxonomy of educational objectives through his publication, “The Taxonomy of Educational Objectives, The Classification of Educational Goals, Handbook I: Cognitive Domain”.

In 1961, Micro teaching technique was first adopted by Dwight W. Allen and his co-workers at Stanford University in USA.

Electronics is the main technology being developed in the beginning of 21st century. Broadband Internet access became popular and occupied almost all the important offices and educational places and even in common places in developed countries with the advantage of connecting home computers with music libraries and mobile phones.

Today’s classroom is more likely to be a technology lab, a room with rows of students using internet connected or Wi-Fi enabled laptops, palmtops, notepad, or perhaps students are attending a video conferencing or virtual classroom or may have been listening to a podcast or taking in a video lecture. Rapid technological changes in the field of educational have created new ways to teach and to learn. Technological changes also motivated the teachers to access a variety of information on a global scale via the Internet, to enhance their lessons as well as to make them competent professional in their area of concern. At the same time, students can utilize vast resources of the Internet to enrich their learning experience to cope up with changing trend of the society. Now a days students as well teachers are attending seminars, conferences, workshops at national and international level by using the multimedia techno-resources like PowerPoint and even they pursue a variety of important courses of their choice in distance mode via online learning ways. Online learning facility has opened infinite number of doors of opportunities for today’s learner to make their life happier than ever before.

What Is the Relevance of Technology?

“Technology in the long-run is irrelevant”. That is what a customer of mine told me when I made a presentation to him about a new product. I had been talking about the product’s features and benefits and listed “state-of-the-art technology” or something to that effect, as one of them. That is when he made his statement. I realized later that he was correct, at least within the context of how I used “Technology” in my presentation. But I began thinking about whether he could be right in other contexts as well.

What is Technology?

Merriam-Webster defines it as:

1

a: the practical application of knowledge especially in a particular area: engineering 2

b: a capability given by the practical application of knowledge

2

: a manner of accomplishing a task especially using technical processes, methods, or knowledge

3

: the specialized aspects of a particular field of endeavor

Wikipedia defines it as:

Technology (from Greek τέχνη, techne, “art, skill, cunning of hand”; and -λογία, -logia[1]) is the making, modification, usage, and knowledge of tools, machines, techniques, crafts, systems, and methods of organization, in order to solve a problem, improve a preexisting solution to a problem, achieve a goal, handle an applied input/output relation or perform a specific function. It can also refer to the collection of such tools, including machinery, modifications, arrangements and procedures. Technologies significantly affect human as well as other animal species’ ability to control and adapt to their natural environments. The term can either be applied generally or to specific areas: examples include construction technology, medical technology, and information technology.

Both definitions revolve around the same thing – application and usage.

Technology is an enabler

Many people mistakenly believe it is technology which drives innovation. Yet from the definitions above, that is clearly not the case. It is opportunity which defines innovation and technology which enables innovation. Think of the classic “Build a better mousetrap” example taught in most business schools. You might have the technology to build a better mousetrap, but if you have no mice or the old mousetrap works well, there is no opportunity and then the technology to build a better one becomes irrelevant. On the other hand, if you are overrun with mice then the opportunity exists to innovate a product using your technology.

Another example, one with which I am intimately familiar, are consumer electronics startup companies. I’ve been associated with both those that succeeded and those that failed. Each possessed unique leading edge technologies. The difference was opportunity. Those that failed could not find the opportunity to develop a meaningful innovation using their technology. In fact to survive, these companies had to morph oftentimes into something totally different and if they were lucky they could take advantage of derivatives of their original technology. More often than not, the original technology wound up in the scrap heap. Technology, thus, is an enabler whose ultimate value proposition is to make improvements to our lives. In order to be relevant, it needs to be used to create innovations that are driven by opportunity.

Technology as a competitive advantage?

Many companies list a technology as one of their competitive advantages. Is this valid? In some cases yes, but In most cases no.

Technology develops along two paths – an evolutionary path and a revolutionary path.

A revolutionary technology is one which enables new industries or enables solutions to problems that were previously not possible. Semiconductor technology is a good example. Not only did it spawn new industries and products, but it spawned other revolutionary technologies – transistor technology, integrated circuit technology, microprocessor technology. All which provide many of the products and services we consume today. But is semiconductor technology a competitive advantage? Looking at the number of semiconductor companies that exist today (with new ones forming every day), I’d say not. How about microprocessor technology? Again, no. Lots of microprocessor companies out there. How about quad core microprocessor technology? Not as many companies, but you have Intel, AMD, ARM, and a host of companies building custom quad core processors (Apple, Samsung, Qualcomm, etc). So again, not much of a competitive advantage. Competition from competing technologies and easy access to IP mitigates the perceived competitive advantage of any particular technology. Android vs iOS is a good example of how this works. Both operating systems are derivatives of UNIX. Apple used their technology to introduce iOS and gained an early market advantage. However, Google, utilizing their variant of Unix (a competing technology), caught up relatively quickly. The reasons for this lie not in the underlying technology, but in how the products made possible by those technologies were brought to market (free vs. walled garden, etc.) and the differences in the strategic visions of each company.

Evolutionary technology is one which incrementally builds upon the base revolutionary technology. But by it’s very nature, the incremental change is easier for a competitor to match or leapfrog. Take for example wireless cellphone technology. Company V introduced 4G products prior to Company A and while it may have had a short term advantage, as soon as Company A introduced their 4G products, the advantage due to technology disappeared. The consumer went back to choosing Company A or Company V based on price, service, coverage, whatever, but not based on technology. Thus technology might have been relevant in the short term, but in the long term, became irrelevant.

In today’s world, technologies tend to quickly become commoditized, and within any particular technology lies the seeds of its own death.

Technology’s Relevance

This article was written from the prospective of an end customer. From a developer/designer standpoint things get murkier. The further one is removed from the technology, the less relevant it becomes. To a developer, the technology can look like a product. An enabling product, but a product nonetheless, and thus it is highly relevant. Bose uses a proprietary signal processing technology to enable products that meet a set of market requirements and thus the technology and what it enables is relevant to them. Their customers are more concerned with how it sounds, what’s the price, what’s the quality, etc., and not so much with how it is achieved, thus the technology used is much less relevant to them.

Recently, I was involved in a discussion on Google+ about the new Motorola X phone. A lot of the people on those posts slammed the phone for various reasons – price, locked boot loader, etc. There were also plenty of knocks on the fact that it didn’t have a quad-core processor like the S4 or HTC One which were priced similarly. What they failed to grasp is that whether the manufacturer used 1, 2, 4, or 8 cores in the end makes no difference as long as the phone can deliver a competitive (or even best of class) feature set, functionality, price, and user experience. The iPhone is one of the most successful phones ever produced, and yet it runs on a dual-core processor. It still delivers one of the best user experiences on the market. The features that are enabled by the technology are what are relevant to the consumer, not the technology itself.

The relevance of technology therefore, is as an enabler, not as a product feature or a competitive advantage, or any myriad of other things – an enabler. Looking at the Android operating system, it is an impressive piece of software technology, and yet Google gives it away. Why? Because standalone, it does nothing for Google. Giving it away allows other companies to use their expertise to build products and services which then act as enablers for Google’s products and services. To Google, that’s where the real value is.

The possession of or access to a technology is only important for what it enables you to do – create innovations which solve problems. That is the real relevance of technology.